Blog Archive

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Do you know what marketing automation software is? We would like your help.

At omelett.es we work with organisations of all sizes to offer independent CRM consulting. One area we are currently looking into is marketing or sales force automation software. It seems to us that this area is still unexploited by small business and we want to know why. If you only have a short period of…

Top 5 tips to choose a CRM product

A quick checklist to put you on the right path to choosing a CRM system/vendor

Get your CRM right before jumping into Social CRM

Social CRM is getting a lot of press coverage of late, and rightly so – it’s a great way to expand your customer reach, become known as an expert in your field and win new business. However it’s not the ‘silver bullet’ that will save/expand your business with no thought given to your current CRM…

Make easy money with the Tactile CRM referral program

We’ve really pleased to have just released our referral program after lots of feature requests by our users – we wanted you to be able to share in our success, so all do you need to do to start earning 20% of all paid for plans is login and visit the admin section. You can…

Would you buy from these people?

The brief: Tactile CRM‘s website is need of an overhaul, and as part of the plan this year we’re measuring and reporting on the the changes we make to see what is and isn’t succussful. We want to increase our conversion ratio on sign ups so we’re currently doing some market research on sites that…

Buying on brand, not just price

2009 is going to see a fair few exciting changes and new things for us at omelett.es. One goal is a big push on the number of signups for Tactile CRM With the new features we have released (and will be), the platform is really great and we know will be of great benefit to…