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Apparently you can market anything now!

What with getting back into playing rugby and going to the gym after being ill last year, I have started to try and eat a bit more healthily – doing things like eating breakfast etc!

I popped into the local super market this morning to get some fruit loaf for breakfast and was half tempted by the hot cross buns (I know they aren’t the healthiest thing in the World), decided they wouldn’t fit in the toaster at work so carried onto get my fruit loaf. You can imagine my surprise when I was confronted by this:

Hot Cross Bun Loaf

Not only was it exactly what I wanted but also on special offer. I can’t imagine the meeting where they decided that this would be a good idea, a pure marketing gimic, but it got my attention and my money. They only thing is its not quite a hot cross bun loaf – in my excitement I didn’t pay full attention to the top, so mine is more a hot ‘T’ bun loaf:

Hot ‘T’ Bun Loaf

Anyway it tasted great and I now have a full stomach to face the day with!

One Comment

  1. [...] Hot Cross Bun Loaf?!What will the marketeers think of next?http://www.senokian.com/barking/2008/02/13/apparently-you-can-market-anything-now/Hot Cross Buns Recipe at Epicurious.comFind delicious egg recipes, like hot cross buns, and other [...]

    hot cross buns / 23 May 2008 / 10:41 pm